At this point, virtually every Kardashian sister has gone from the dark side to blonde. Kourtney did it back in the 90s, while Kim has toyed with platinum several times over the last few years by using both wigs and dyeing her own locks. Khloe has been blonde for a while, preferring a soft honey shade as opposed to the white-blond her sisters opted for. Even Kendall tried a wig last Fashion Week.

Now, Kylie became BFFs with bleach and it seems like she's really feeling it. She hinted at the transformation via Snapchat over the weekend, documenting the day-long bleaching process with doggy filters and plenty of pouting.

Now, she finally debuted the finished look and my jaw is actually on the floor.

Unlike Kim's Malfoy-esque blonde, something about this icy shade suits Kylie. Maybe it's because she kept the rest of her makeup neutral or maybe it's because she opted for lighter brows, too, but this look looks DOPE on Kylie. 

I've been toying with the idea of going back to platinum for the past few weeks, and this definitely pushed me in a dangerous direction. If I do go for the blonde (and potentially, go for the chop a la Kylie's bob) I'd have to keep up the Elsa-y hue by ditching any semblance of heat styling and deep conditioning the crap out of my hair. 

Look, it's worth it. But maybe it would help to have Jen Atkin on speed-dial.