There are some problems which are immediate, they come out of nowhere and they usually get solved just as fast as they come. However if something does not seem like a problem initially, it starts to somewhat grow very slowly and barely noticeably. This is an issue iPhone users are facing.
Ewan Spence from Forbes really carefuly dictates an ongoing issue with Apple devices and clearly emphasizes on the fact that Apple should fix this problem as fast as they can because this problem will continue to rise. He of course is talking about the ever so slighly increasing levels of calendar spam.
The calendar application allows unauthorized users to send various forms of invites to iPhones. Many of these are scam and since there is allowance, it comes in the form of notifications which people have to read sooner or later.
As more and more spammers are learning about this problem, it is proving to be growing. Apple considers themselves a very close coded system and that is true considering how no devices have iOS except for Apple devices. That being said, this calender spam could prove to be very bad for them.
For instance, this issue can be seen as somewhat moderate as people are getting notifications about some spam invite once in a few days. However if this proves to increase, this could potentially ruin the entire iPhone experience which ultimately could be the deal breaker for future iPhone users.
One really nice issue suggested was to be able to mark the invitation sender as spam. If the calendar app updates itself and allows for spam marking, then this could really mitigate the problem. Options as such are never a bad thing since it allows the user a sense of autonomy as well.
This is a rising problem as it is even in the Apple's Official Discussion Page. It is also being said that a lot of the spam invitations that have been coming take on the persona of Apple itself to make users seem more trusting towards the spammers.
This could potentially harm many users if they do fall for it. In the end Apple would have to take some responsibility one way or another.