Kim Kardsahian and Beyoncé's alleged beef just went to new heights; their daughters Blue Ivy Carter and North West are now involved.

Joan Rivers Slams Kim Kardashian In New Book

After a petition launched that urges Beyoncé and Jay Z to comb her hair, Blue Ivy has faced more scrutiny than any 2-year-old should ever have to and new reports claim that Kardashian has added to the mix.

One insider said Kardashian, "brags that Nori is cuter than Blue Ivy. She loves it."

Kris Jenner Blasts Beyoncé And Kanye West

The source also said that Kardashian is a "momzilla" who consistently bashes Blue Ivy and definitely is very hands on when it comes to the nannies involved in her life.

They added, "Kim dresses her daughter in only neutral colors. Kim demands her posse walk behind her."

As far as Beyoncé, she allegedly has more than a handful of nannies helping her take care of Blue Ivy. A "family insider" said, "She doesn't have to do any of the dirty work and can just be loving and doting. She's a good mommy, but it seems easy when you have six nannies!"

This could be why the scandalous beef between the Drunk In Love singer and Keeping Up With The Kardashians star is nothing new. After all, it was recently reported that Beyoncé disses Kardashian on a regular basis.

A separate insider said, "B calls Kim a 'scandalous social climbing w---- behind her back."

On top of that, it was rumored that Jay Z had a few words to say about Kardashian and Kanye West's wedding in Florence, Italy last month.

"Jay thinks the entire Kimye wedding is a joke and it's being blown way out of proportion. He likes Kanye and Kim, but totally talks smack about them behind their backs. When he was asked about the wedding he just laughed and said, 'The circus goes to Paris!"