Cristiano Ronaldo stripped down in his latest campaign, which is sure to make his fans happy.

Why Cristiano Ronaldo Doesn't Workout Just For His Six-Pack

The Real Madrid star debuted his newest Rankin X Ronaldo for CR7 Underwear campaign on Instagram on Monday. On Sunday, The Daily Mail also reported that Ronaldo is promoting the brand by projecting images of himself around seven major cities.

Images of Ronaldo were projected onto iconic locations in London, New York, Berlin, Lixbon, Pais, Milan and Madrid during this weekend.

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"I am really proud of my second CR7 Underwear collection and wanted to launch it in a way that was personal to me, and to have some fun with it," Ronaldo said according to the website. The number seven has always been close to my heart, so I was honoured to unveil my new collection in seven cities around the globe. It was a pleasure to collaborate with Rankin and incredible to see the images released in this unique way."

"Launching my own underwear brand was a dream come true and I am so proud that it has been such a success all around the world," Ronaldo continued, "and excited to be launching a second range." Ronaldo collaborated with designer Richard Chai on the collection. CR7 is available on Ronaldo's website CR7Underwear.com.

This launch comes after Ronaldo appeared shirtless on the cover of this month's Men's Health. In the magazine posted on E! News, the Real Madrid star shared some of his workout secrets, but says he doesn't do anything special for his amazing abs. "I don't do special exercise to get a six-pack," the soccer player said. "I train to be strong for the whole season."