One of the hottest items that customers search for on Black Friday are electronics and to get a part of the action, major technology retailer Apple will hold sales on some of their highly-desired items.
The iPad, iPod, Macbook Pro and iMacs are expected to be discounted.
The Apple sale will take place online, in-store and event internationally. The website for Apple's Australian online store said, "The one-day Apple shopping event is Friday, 23 November. Get ready to give. Shop online or visit your favorite Apple Retail Store. We'll help you make the most of the day, no matter how you shop."
The "one-day Apple shopping event" this Friday will begin online at midnight on the U.S. West Coast (3 a.m. on the East Coast), with extended hours in all Apple stores, according to their U.S. website.
Apple does not usually disclose beforehand the specific discounted prices of their items. However, last year on Black Friday, Apple gave discounts of $41 to $61 on their iPad 2, $21 to $41 on iPod Touches, and $101 on Apple's notebook and desktop computers. according to CNET. Items likely not to be discounted on Friday are the are the iPad Minis, 4th generation iPads, and iPhones, since they were all recently released.
Apple's stock reached an all-time high of $705.10 on the day that they launched the iPhone 5 back in September, according to WebProNews. At the same time, they announced that pre-orders for the gadget topped 2 million in the first 24 hours, exceeding the number of pre-orders made for the iPhone 4S.
Third party retailers such as Walmart and Best Buy are also offering Apple sales on Black Friday. Blackfriday.com provides a list of other Apple devices on sale, such as printers, adapters, keyboards and sound systems.
Apple shares jumped over 7 percent Monday, the biggest one-day gain since May 21.