Britney Spears doubled up for her latest ad campaign.

In an image that was released to promote her latest perfume "Fantasy Twist," which offers two scents in one bottle, the "X Factor USA" judge followed the design concept and offered not one, but two distinctively different looks in one photo.

The top half of the ad shows Spears in her signature bleached blonde locks donning two eccentric headpieces for the black and white image. With kohl-rimmed eyes, the "Criminal" singer's shoulders are draped with feathers, a look more akin to some of her early music videos.

The bottom half of the ad has a fantasy twist of its own- the singer is shown as a brunette, sporting a jet-black Cleopatra-inspired blunt, bob haircut with an all-black outfit.The double Spears concept had already been deemed as a winner among her fans.

Fans shared their comments on Spears' Pinterest account, after the pop singer posted behind-the-scenes photos on the social media site.

"Wow....love this picture...you look so much 1500s in this photo," wrote Deanna Burkhart. 

"Beautiful! That is all...," stated Megan Hughes. 

Spears first leaked photos from the Fantasy Twist ad in early August via her Facebook fan page.

"Channeling my inner Cleopatra today @ Elizabeth Arden Fantasy Twist shoot. Fragrance is out in Sept. 1st look on Path," she captioned the image. 

The singer's entire outfit was available to preview from head-to-toe. She donned a sheer gown with gold sequins and gold feathers draping her shoulders. The next day she posted a second image of her transformation to black hair.

"'Loving day 2 of my Elizabeth Arden Fantasy Twist fragrance shoot. Jason says I look like Jean Harlow!" she wrote, referring to her fiancée' Jason Trawick. Trawick, who is also her manager, compared her to the famous 1930s actress. .

Fantasy Twist will be the newest addition to her expansive fragrance line. Daily Mail described Fantasy Twist as a scent for the "romantic and sensual" thanks to its concotion of black cherries, plum and musk.

Spears released her first fragrance Curious in 2004 and by 2009, she had another seven scents on the shelves. She currently leads the celebrity fragrance market, netting a reported $1.5 billion in perfume sales alone.