(Photo : Playgirl)

Iconic. Bold. Timeless.

Maluma is featured on the March 2024 cover of 'Playgirl' as they relaunched the legendary publication digitally.

The reggaeton trap-pop hitmaker wore a black and white silk set by Delos with his top open to showcase his abs and tattoos. In another steamy picture, the "OA" singer stands shirtless next to a shower with a white towel wrapped around his hips.

"I've been [acting sexy] for almost 10 years, since I started my career," Maluma said in his cover interview.

The 'Playgirl' cover story, titled "Maluma Wants To Be Your Daddy," is a creative ode to the anticipated arrival of his first child — a baby girl later this year.

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"What did I do to deserve this much?" he wrote on Instagram in December, but in Spanish, cradling his girlfriend's baby bump.

(Photo: Playgirl)
The Colombia native announced that he's going to be a father in his "Procura" music video, which features footage from concerts, behind-the-scenes of his real life, and clips from a gender reveal party.

In the 'Playgirl' digital cover story, Maluma, born Juan Luis Londoño Arias, spoke candidly about his latest studio album, Don Juan, settling down with his girlfriend Susana Gómez and their soon-to-be baby girl, Paris.

"[My family] is the best thing to happen in my life," the 30-year old goes on to say. "So I want to travel with them and create new memories together."

Whether Gómez supported his decision to grace 'Playgirl's' cover, he says she was "super happy."

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"Like she was super happy about me doing the [Playgirl] cover. She was like, 'No way! I love it. You're going to show the world that you're stronger than ever," Maluma recalled. " 'That you're the best version right now. You're showing the world that you're killing it.' Because she knows that's my career."

'Playgirl,' an American magazine founded in 1973 that has historically featured nude and semi-nude pictures of men alongside general interest and lifestyle features, relaunched in November 2020. The magazine printed nearly 10,000 copies in the U.S. and London, according to the New York Post, before selling out and reprinting.