Ann Curry just wasn't good at her job as Today co-anchor according to New York Times reporter Brian Stelter.

Stelter is also the author of the New York Times Best selling book, Top Of The Morning. The book detailed the unceremonious way that Curry was relieved of her duties. He alleged she was sabotaged by co-workers, especially Matt Lauer. There was an effort to undermine the journalist, but Stelter just revealed that she deserved some blame as well for her ill fortunes.

 "She wasn't good at the job," he said in an interview with Business Insider.

Stelter doubled down on those comments in an interview with CNN when he appeared on Piers Morgan In The Chair on May 3. He was asked about the decision to fire Curry.

"I don't get paid nearly enough to answer this question," he said. "But I'd like to think I wouldn't have promoted her in 2011."

Stelter believed that Curry's promotion was one of the reasons why Today ceded their ratings dominance to Good Morning America. He agreed with Curry's firing but not the way it was carried out.

"That was the fatal mistake," Stelter said. "Promoting her in the first place is where things started to go wrong. Removing her was the right thing to do by lots of different measures but it was just done the wrong way."

Since Curry was fired, Lauer has been the public face of the fallout. He reportedly asked executives at NBC to hire a P.R. agency to help stem the bad press.

"Matt's wanted to bring in an outside p.r. agency," a source said.

"He lost faith and has wanted a crisis team in place. Since they haven't hired an outside agency, he's taking matters into his own hands."

Lauer appeared on The Tonight Show on May 2. He spoke to Jay Leno in vague terms about the backlash.

"I'm doing well," Lauer said. "It's been an interesting year."

Lauer did not elaborate further. He simply said he was focused on doing the best job that he could.

"The fact of the matter is, millions of people still invite us into their homes to deliver the news. I am not a guy who complains . . . I love this job, I really do," he said.