Let's Figure Out Which Asian Market Will Produce the Next 'Squid Game'-Like Hit: What Makes an International Show a Global Phenomenon During the Time of the Streaming Wars?

As mentioned in this Deadline article, 2021 was the year of "Squid Game." The runaway Netflix hit grabbed the world's attention and refused to let go, quickly nabbing the title "Netflix's biggest show ever" as the title lived rent-free in everyone's heads and endless discussions raged about what angry anti-capitalist messages writer-director Hwang Dong-hyuk embedded in his now iconic work.
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