Social media platform Live Nation reached its highest "RSVP" levels on Saturday, Nov. 16, when tickets for Miley Cyurs' Bangerz tour went on sale, but experts are left questioning what can they do to leverage massive fan numbers into paying customers.

The respective question was one of the main points AEG Live's VP of digital Joyce Szudzik posed to the panel of digital marketing leaders at the 10th annual Billboard Touring Conference recently, according to Billboard. Executives from Facebook, Eventful, Gupta Media., Live Nation, Eventbright and Ticketfly discussed how to get marketing buzz translated in capital; how to get fans to actually make the purchases the companies want.

Content is still the reiging way to grab attention, said Ryan Okum, SVP of social media Live Nation. "Fans will do a lot of the marketing for us."

One example he gave was Cyrus' Bangerz tour, which she announced Oct. 26 on Saturday Night Live: "We put a Facebook event in place, and late last night we crossed 100,000 RSVPs, which is the highest we've seen thus far. We also know that on average each concertgoer has around 300 friends on Facebook, so it's just that hand raising of 'yes I am attending this event' -- it does wonders for us."

Icona Pop and Sky Ferreira will headline Cyrus' 38-day arena tour, which will kick off on Feb. 14 in Vancouver and end April 24 at Nassau Coliseum on Long Island, N.Y.

Fans wanting to buy a premium package offered by VIP Nation to have a meet-and-greet with Cyrus will have to pay $1,000. "Smilers" will get an individual photo with the Wrecking Ball singer as well as the following:

  • One reserved seat along the catwalk
  • Individual photo op with Miley Cyrus
  • Pre-show drinks and snacks in the Bangerz Ballroom
  • Exclusive Miley Cyrus gift bag
  • VIP laminate and commemorative ticket
  • Crowd-free merchandise shopping
  • On-site VIP host
  • Parking (where available)

Cyrus will also appear in several Jingle Ball concerts through the month of December: the 101.3 Jingle Ball in Saint Paul, Power 96.1 Jingle Ball in Atlanta, Z100′s Jingle Ball in New York, Kiss 108 Jingle Ball in Boston, Jingle Ball in DC, 93.3 Jingle Ball in Tampa and Y100 Jingle Ball in Sunrise.

On SuperStarTickets, use the code CYRUS for 7 percent off Bangerz tour tickets through the end of December.

Cyrus - Bangerz tour dates for 2014 are listed below:

Feb. 14 - Vancouver, British Columbia, Rogers Arena
Feb. 16 - Tacoma, Wash., Tacoma Dome
Feb. 20 - Anaheim, Calif., Honda Center
Feb. 22 - Los Angeles, Calif., Staples Center
Feb. 24 - Oakland, Calif., Oracle Arena
Feb. 25 - San Jose, Calif., SAP Center At San Jose
Feb. 27 - Phoenix, Ariz., US Airways Center
March 1 - Las Vegas, Nev., MGM Grand Garden Arena
March 4 - Denver, Colo., Pepsi Center
March 6 - Omaha, Neb., CenturyLink Center Omaha
March 7 - Rosemont, Ill., Allstate Arena
March 9 - Milwaukee, Wis., BMO Harris Bradley Center
March 10 - Saint Paul, Minn., Xcel Energy Center
March 12 - Dallas, Texas, American Airlines Center
March 13 - Tulsa, Okla., BOK Center
March 15 - San Antonio, Texas, AT&T Center
March 16 - Houston, Texas, Toyota Center
March 18 - New Orleans, La., New Orleans Arena
March 20 - Tampa, Fla., Tampa Bay Times Forum
March 22 - Miami, Fla., AmericanAirlines Arena
March 24 - Orlando, Fla., Amway Center
March 25 - Atlanta, Ga., Philips Arena
March 29 - Montreal, Quebec, Bell Centre
March 31 - Toronto, Ontario, Air Canada Centre
April 2 - Boston, Mass., TD Garden
April 3 - East Rutherford, N.J., IZOD Center
April 5 - Brooklyn, N.Y., Barclays Center
April 7 - Charlotte, N.C., Time Warner Cable Arena
April 8 - Raleigh, N.C., PNC Arena
April 10 - Washington, D.C., Verizon Center
April 12 - Auburn Hills, Mich., The Palace Of Auburn Hills
April 13 - Columbus, Ohio, Schottenstein Center
April 15 - Kansas City, Mo., Sprint Center
April 16 - St. Louis, Mo., Scottrade Center
April 18 - Nashville, Tenn., Bridgestone Arena Plaza
April 19 - Louisville, Ky., KFC Yum! Center
April 22 - Philadelphia, Pa., Wells Fargo Center
April 24 - Uniondale, N.Y., Nassau Veterans Memorial Coliseum


Tags: Miley Cyrus