Tune in to Diddy's 'Revolt TV'
Sean "Diddy" Combs is about to revolt and he's doing it on live TV.
The music mogul took to YouTube today to introduce his new music-themed cable network, Revolt TV, to be distributed by Comcast.
"The revolution will be televised," Diddy said in his announcement. The new network reflects Comcast's commitment to put more minority-run cable networks on television.
"When I was growing up, I was watching television all the time. I used to wonder, 'Why don't those people look like me or talk like me or walk like me?' So thank you to Comcast; my hat goes off to you for being the first to step up," Diddy said.
NBA great Magic Johnson and filmmaker Robert Rodriguez are also developing their own networks with the cable giant.
Johnson's network, Aspire, a partnership with GMC TV, will offer documentaries, movies, comedy, music and more when it airs this summer.
"Aspire will be a network that encourages and challenges African-Americans to reach for their dreams and will appeal to all generations," Johnson said in a statement.
Rodriguez's El Rey, due out in 2014, is an entertainment network geared for both Hispanic and American audiences and will include reality and scripted series, movies and animation.
Viewers can tune in to Diddy's network for live music, videos, news and interviews.
"Revolt will be live, like all great moments in television history," Diddy said.
Revolt TV is expected to launch early next year.
Watch Diddy's announcement here:
