With the multitude of deals that are going to be available during Black Friday and Cyber Monday, some clothes retailers are offering up an incentive to shoppers who are buying items before the sales to come back and spend more money with the savings.

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According to STIXS, Express Inc. has already set up a system that will reward shoppers leading up to Black Friday with store credit that can be used both in store and online during the sale period that follows.

From Nov. 16-Dec. 1, shoppers who spend $50 in stores will receive up to $25 worth of Express Cash that they can use from Cyber Monday up until Dec. 12. In addition, Express is offering $15 dollars off of a $30 purchase, $30 off of a $75 purchase, or $60 off of a $150 purchase in stores when you present a printable coupon or use the online code 2997.

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As a result, consumers can save money and earn Express cash while shopping in November that can be applied later.

During Cyber Monday, Express will also offer 40 percent off some items and free shipping with no minimum purchase.

DealNews adds that other retailers, like Levi's, Ralph Lauren, and Backcountry, will hold more traditional Black Friday sales. Some apparel stores will also offer a Black Friday-specific discount and huge deals of up to 75% off that will only last for 24 hours or less.

By doing this retailers are hoping to drive the traffic online that usually moves consumers to online retailers like Amazon during Cyber Monday.