Project CARS developer Slightly Mad Studios has announced "Project CARS On Demand", a service that allows fans to pick and choose content in the future without being locked into a pre-paid plan.

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Many modern games offer a "season pass" for downloadable content, asking players to pay a certain amount at the start to unlock a string of future content releases. These are often somewhere in the region of $20 to $40, and often don't let the player know what exactly they'll be getting for that price--the announcements and details come when each DLC is close to release.

Slightly Mad Studios wants players to pick and choose the cars and tracks they want on an individual basis, à la carte rather than tied to one package. Project CARS On Demand has a section on the studio's site now, explaining the feature. It's an admirable offering, because as with most developers, Slightly Mad could likely make a strong profit off a more general season pass.

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In addition to the paid content, Project CARS will continue to offer free updates. Here are the main types of additions that will come to the game at no charge into the future:

- Fixes for the highest priority issues identified by the community

- Improved balancing and defaults

- Additional functionality and expanded support for existing features

- Brand-new items that open up new possibilities within the game

- Support for new hardware released

The first new content, The Racing Icons Car Pack, is available now. It adds Bentley to the game's list of manufacturers with two iconic GT and Prototype models, plus two more powerful GT machines from the stables of Mercedes-Benz and McLaren. You can watch a trailer for the pack below. Project CARS is available now on PC, PS4, and Xbox One.

Tags: Project CARS PC ps4 XBox One