Inspiring Videos: Taco Joint Turns Robbery Footage Into An Ad
A taco place in Las Vegas that was burglarized a week ago transformed the robbery footage into a hilarious commercial that has many Internet users craving corn tortillas and fresh ingredients.
The security clip shows three men breaking into a closed Frijoles & Frescas Grilled Tacos establishment on Dec. 16. The general manager of the family-owned and -operated restaurant, Greg Carlson was alerted by an alarm system when the robbery occurred.
When Carlson got to the scene, he saw that the glass door was smashed and two cash boxes were stolen. Fortunately, they were empty.
"I thought to myself: 'We're going to have some expenses from this. I might as well turn this into something that will inspire people to come try our food," Carlson told CNN.
He then published a YouTube video the day after the robbery in hopes of getting the word out. In the said clip, he overlaid text throughout the surveillance footage describing how desperately the intruders want a taco, as the thieves are seen searching the place.
After the robbers flee the scene of the crime, the video cuts away to mouthwatering close-up shots of tacos topped with grilled meats, fresh herbs and guacamole, and a disclaimer from the restaurant stating it takes responsibility for the fact that its tacos may cause people to do unexpected things.
The video also urges viewers with any information on the robbery to call the Las Vegas Metropolitan Police Department.
Bravo!
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