Samsung's Galaxy Note 7 has been gaining a bad reputation recently. The new smartphone's battery defect has been garnering a lot of bad attention lately, which may be affecting sales.
As Samsung's mobile phone business struggles to keep afloat amid the controversial Galaxy note 7 crisis, its' biggest rival, Apple, seems poised to take advantage of the situation. Despite Apple's somewhat underwhelming the Note 7's massive failure in the market might be just what Apple needs in order to become the world's No.1 smartphone maker.
Samsung Galaxy Note 7 Controversy Fallout
While Samsung could be lauded for immediately owning up to its mistake and offering to replace all Note 7 devices that have been sold, the immense fallout from the exploding battery issue of the South Korean tech giant's latest phablet has started to hack away at the company's worth.
Just recently, investors had sliced off a staggering $14.3 billion off the smartphone-maker's market capitalization. IBK Securities analyst Lee Seung-woo stated that this was due to the Note 7 controversy.
"Some said initially the Galaxy Note 7 could be the best smartphone ever, but now it's possible the phone will go down as the worst ever," the analyst said.
Samsung's Woes, Apple's Opportunity?
With Samsung practically throwing itself to the gutter, American tech giant Apple seems to have taken full advantage of the opportunity. While the iPhone 7 introduced incremental upgrades from its predecessor, it has, nonetheless drawn the world's attention back towards iOS devices, especially after the bad aftertaste of the Android-based Note 7.
If any, Apple seems to be doing exactly what it needs to do to bounce back from its own financial slump. Last year, Apple experienced its first real sales slump, due to the seemingly lack of interest on the iPhone 6S and 6S Plus. With its biggest rival practically incapacitated, however, Apple seems to be set on making a killing this year.
The iPhone 7 and 7 Plus have not been released to the public yet, but according to early reports, the Jet Black iPhone 7 and 7 Plus became out of stock merely minutes after pre-orders started.
2016 seems to be the year of the iPhone once more.