There's new speculation that Bethenny Frankel might be using her new role on the Real Housewives of New York to help promote her SkinnyGirl business. Rumor has it that the former reality television star has signed on to do the job because her line is currently losing millions of dollars.

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According to The Inquisitr on Monday, there's a good chance that Frankel is using the show for her own good use, hinting that fans might be seeing more of Frankel's business than her personal side this time around.

The site wrote, "This is a business move that makes sense for Bethenny, as she has created a large empire in regards to healthy living and being the best version of oneself. But with these three products being launched along with the announcement of her return to The Real Housewives of New York, will fans see more of Bethenny Frankel than just her business?"

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Just last month, it was reported that Frankel's SkinnyGirl business might indeed be in trouble.

Rumor has it that Frankel's Skinnygirl cocktail line is on the verge of collapsing. What's more, her debut children's book Cookie Meets Peanut, has seen very little public interest as well.

According to Star Magazine's print edition back in September, Frankel "rushed into building her brand too quickly and now none of it's working - she claims she's in control, but she needs help."

So far, Frankel herself has not made any comments about the financial stability of the line.

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