Taylor Swift's latest countdown led to another rush in her online store, with two new vinyl editions of "The Life of a Showgirl" selling out in under an hour.

The pop star revealed the "Shiny Bug Collection" on Aug. 18 at 2 p.m. EST, adding two fresh pressings to the album rollout. One is described as "violet shimmer marbled" and the other as "wintergreen and onyx marbled." Both carry the same cover art of Swift in a glittering showgirl bodysuit, fishnets, gloves, and red lipstick, photographed by Mert Alas and Marcus Piggott.

"The Life of a Showgirl: The Shiny Bug Vinyl Collection is available now on my site for 48 hours," Swift wrote on X. The promise of a two-day sale didn't last long, with both versions gone within minutes.

Vinyl Variants and CD Bundles

These editions follow an earlier wave of deluxe CDs, which came bundled with jewelry. Before that, fans had access only to the orange glitter vinyl, cassette, and standard CD. Each drop has pushed Swifties to scramble, reflecting the same pace as "The Tortured Poets Department," where bonus tracks were locked into select formats.

This time, Swift said the focus is on packaging, not extra songs. "This is the record I've been wanting to make for a very long time," she said during a recent podcast. "There's not a thirteenth, there's not other ones coming. This is the record." She described the project as 12 songs that belong together. "You couldn't take one out and it be the same album, you couldn't add one and it be... it's just right."

She added that she approached "Showgirl" with more restraint than past releases. "That focus and that kind of discipline with creating an album and keeping the bar really high is something I've been wanting to do for a very long time."

The artwork continues Swift's showgirl motif, which ties back to her comments that the album reflects life on and off the nearly two-year "Eras" Tour. The earlier cover art showed Swift underwater in a jeweled costume, with fans linking the imagery to Hamlet's Ophelia. A track titled "The Fate of Ophelia" only fueled the theories.

Producers on the record include Swift, Max Martin, and Shellback. Martin's return marks their first collaboration since "Reputation." Fans had speculated a lead single might arrive before the full release, but Swift has not done that since "ME!" in 2019.

Reactions online were immediate.

"The Life of a Showgirl" is scheduled for release Oct. 3.

Originally published on Music Times

Tags
New album, Taylor Swift