Kim Kardashian Surprises Fans With Launch of New KKW Beauty Collection
It is round two for a Kim Kardashian West Beauty x Mario Dedivanovic collaboration.
The first collab was sold out within hours, and it was hard even to get a restock. For those who were not able to get their hands on the must-have eyeshadow palette or creamy lipsticks the first time, this is your chance.
The "Artist & Muse" collection will drop on November 22nd.
The KKW Beauty founder shared the news on her Instagram account with 140-plus million followers, saying that she has seen Dedivanovic grow from a talented young artist 11 years ago who has "worked his way up through the years the old-fashioned way."
Kardashian added, "[Mario] never one to follow trends, he's become a trailblazer, pioneer, educator, and inspiration to artists around the world."
Dedivanovic, meanwhile, shared an emotional post on his Instagram and noted that he has decided to devote his time and energy on projects that that are meaningful to him -- especially now that he is entering his 19th year as a makeup artist. He then praised Kim, who has supported and inspired her for over a decade now.
Dedivanovic also thanked Kim for opening doors and providing opportunities for him and all the makeup artists he knew.
"I want to personally honor her and thank her on behalf of every boy and girl out there whose lives she's touched in some way," Mario added.
Looking at the campaign pic, it seems like his collection will feature eyeshadows in warm copper and bronze tones.
They once did an IGTV in black and white spreading products on the table.
"If I had to choose just one eyeshadow in the world, it would be this one," Dedivanovic said on the video. Dedivanovic's first collection with the brand was released in July 2018.
It included four products, neutral peachy-toned cream lipstick with matching lip-gloss, a ten-pan eyeshadow palette. In his first launch, he said he created the products so people could easily recreate the looks he has done in the past.
Speaking to Allure last year, "There have always been certain key eye shadow and lip colors that I've used on Kim, and while over the years we've used tons of different products, they've always been the same shades."
Still, there are no concrete details about the colors for the eyeshadows and lipsticks and what products will be added to the Kim Kardashian and Mario Dedivanovic collection.
This summer, Kardashian and her makeup artist have already been giving subtle hints about his makeup products. One speculation, before this announcement was that Dedivanovic was finally releasing his own brand with his own products.